A person driving a car. Photo by Darwin Vegher on Unsplash

A Cincinnati and Northern Kentucky law firm is helping pay for your Uber this New Year’s Eve to help keep the roads safe and prevent impaired driving.

Lawrence & Associates, which specializes in personal injury and car accident cases, is giving away $25 Uber vouchers to both Cincinnati and Northern Kentucky residents as part of its “Arrive Alive” campaign. The firm says the campaign aims to reduce alcohol-related accidents during the holidays and promote responsible decision-making behind the wheel.

“Every year, too many families start the new year facing the devastating consequences of impaired driving,” Justin Lawrence, managing partner at Lawrence & Associates, said in a press release. “We at Lawrence & Associates want to do our part to change that. Offering these Uber vouchers is a simple way to help people make safer choices and ensure that everyone gets home to their loved ones.”

Vouchers are available for Cincinnati and Northern Kentucky residents 21 and older and can be used between 9 p.m. on Dec. 31 and 4 a.m. on Jan. 1. The vouchers are available on a first-come-first-served basis and limited to one per household. Registration is open now.

Learn more about the Arrive Alive campaign here.

This story originally appeared at citybeat.com.